To succeed in the food industry, you need more than just taste.
Creating a brand around your food is not just for the big guys. You are competing for customer attention whether it’s your first farmer’s market, or your product is already on store shelves. There are lots of options out there, so why should someone pick up your product?
Do you know who is buying your product?
Figuring out your current customer can be a little tricky with retail sales. I'm sharing some cheap and easy ways to dive deeper and learn more about your current customer.
Check out for some customer research tips!